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Journalist LAURA WILLIAMSON, editor in chief of The Athletic, the subscription-based sports journalism site of the New York Times. She'll talk about the FIFAWorld Cup which opens this week, with soccer matches in the United States, Canada and Mexico. With 48 teams in 104 matches, this will be the biggest World Cup ever. FIFA’s ticketing practices and pricing have outraged many fans and prompted investigations by two state attorneys general. U.S.