Skip to main content

Marketing

Filter by

13 results

Sort:

Newest

06:52

Remembering Inventor And TV Pitchman Ron Popeil

Popeil, who died July 28, was an infomercial pioneer whose products included the Chop-O-Matic, the Veg-O-Matic, the smokeless ashtray and many other household gadgets. Originally broadcast in 1996.

42:10

Cheap, Legal And Everywhere: How Food Companies Get Us 'Hooked' On Junk

Investigative journalist Michael Moss's 2013 book, Salt Sugar Fat, explored food companies' aggressive marketing of those products and their impact on our health. In his new book, Hooked, Moss updates the food giants' efforts to keep us eating what they serve — and how they're responding to complaints from consumers and health advocates.

43:17

Habits: How They Form And How To Break Them

Every habit-forming activity follows the same behavioral and neurological patterns, says New York Times business writer Charles Duhigg. His new book The Power of Habit explores the science behind why we do what we do -- and how companies are working to use our habits to market products to us.

Did you know you can create a shareable playlist?

Advertisement

There are more than 22,000 Fresh Air segments.

Let us help you find exactly what you want to hear.

Playing

Just play me something
Your Queue

Would you like to make a playlist based on your queue?

Generate & Share View/Edit Your Queue